Philip M. Rosenzweig, The Halo Effect: How Managers let Themselves be Deceived

strategy successful-companies

Successful companies will almost always be described in terms of a clear strategy, good organization, strong corporate culture, and customer focus. But whether these things drive company performance, or whether they’re mainly attributions based on performance, is a different matter.

Philip M. Rosenzweig, The Halo Effect: How Managers let Themselves be Deceived

strategy successful-companies

Successful companies will almost always be described in terms of a clear strategy, good organization, strong corporate culture, and customer focus. But whether these things drive company performance, or whether they’re mainly attributions based on performance, is a different matter.