Jeff Jarvis, What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World

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This practically unlimited supply of advertisers in a fluid marketplace appears to be a new economic model that may insulate Google from some of the dynamics of an economy built on mass and scarcity. Google has its own economy.

Jeff Jarvis, What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World

kindlehighlight

This practically unlimited supply of advertisers in a fluid marketplace appears to be a new economic model that may insulate Google from some of the dynamics of an economy built on mass and scarcity. Google has its own economy.

Jeff Jarvis, What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World

kindlehighlight

This practically unlimited supply of advertisers in a fluid marketplace appears to be a new economic model that may insulate Google from some of the dynamics of an economy built on mass and scarcity. Google has its own economy.